App Store
Google Play
Shopping malls
Saigon Centre · Estella Place · Hanoi Centre
Rewards as 
as You
Every KOIN is a mark of who you are. From a simple transaction to an ecosystem of affordable luxury shopping experiences - IKONIC elevates every moment.
“You are the Shopping Icon. No matter what your Shopping Pattern is, IKONIC matches it -
and levels it up.”
IKONIC is the repositioned evolution of REWARDS+, a well-established loyalty platform built on a strong ecosystem of point accumulation, rewards, and exclusive member benefits.
IKONIC ecosystem proof points
Membership tiers
Silver · Gold · Platinum · Ruby
Ecosystem
The entire experience in one single app
Level up your pattern
Rewards as iconic as you.
Your pattern. Unmistakably yours.
Inspired by what you love.
Built around you.
A personalised world of experiences
Beyond the transaction. Into an era of iconic shopping experience.
Rewards
How you curate and indulge, effortlessly.
Events and Communities
Every space. One Companion.
Today's Only Rewards
Your lifestyle materials.
Mall Quest
Where you immerse. Elevate how you shop.
Every shopping experience. One app.
Shop. Scan to earn KOIN. And more of what you love.
Wayfinding
WayfindingYour next find. Your way.
Offers
OffersExclusive at Saigon Centre, Hanoi Centre and Estella Place.
KOIN
KOINEasy Earn. With just 1 scan.
Rewards
RewardsHow you curate and indulge, effortlessly.
Events and Communities
Events and CommunitiesEvery space. One Companion.
Mall Quest
Mall QuestWhere you immerse. Elevate how you shop.
Four membership tiers, each with its own style.
Four membership tiers, each with its own style.
Benefits by tier
The Silver tier is your starting point - start earning KOIN on every transaction to level up. The table below shows the benefits of the three premium tiers.
as You
